WordPress & WooCommerce development, migration & maintenance

A clean restart on your own server, with your existing database. Instead of patching an old, slow, or insecure hosting setup, I rebuild your WordPress or WooCommerce site from scratch on a Hetzner server in Europe. Your products, orders, and customer data stay identical. Only the foundation gets clean.

How It Works

The idea is simple: don't tinker with the old system while it's live. Build a clean setup in parallel and only switch over once everything works.

• New setup on Hetzner: Fresh WordPress and WooCommerce installation on my European server, current versions, cleanly configured
• Database import: Your existing database (products, orders, customers, content) is imported, so the site looks and works exactly as before
• Test & approve: You review the new system in peace before anything goes live. The old site keeps running unchanged in the meantime
• Go-live via DNS switch: When everything's right, the domain points to the new server. No risk for the live site
• Remote maintenance: Because the site runs on my server, I can handle updates, backups, and security patches directly

The advantage: the old installation stays completely untouched. If anything isn't right during the move, you can switch back to the old state at any time.

What I Optimize

WordPress websites get slow and insecure over time. Too many plugins, outdated themes, missing cache configuration. I fix that:

• Performance: Set up caching (Redis, page cache), optimize images (WebP conversion, lazy loading), identify and replace unnecessary plugins
• Security: Update WordPress core and plugins, close security gaps, set up login protection
• Plugin audit: Which plugins are outdated, insecure, or redundant? Often 5 plugins can be replaced by one
• Custom plugin development: When no existing plugin fits, I develop a tailored solution

WooCommerce Specialist

WooCommerce is more than a shop plugin: a full e-commerce platform that needs to be configured properly. I specialize in demanding WooCommerce setups:

• Custom checkout flows: Optimized checkout process that reduces cart abandonment
• Payment integration: Stripe, PayPal, Klarna, and other payment providers cleanly integrated
• B2B pricing: Customer-specific price lists, volume pricing, minimum order quantities
• Product configurators: Complex products with variants, options, and calculations

My product Headless shows how deep I am in WooCommerce architecture: it completely decouples the frontend from WordPress and uses WooCommerce purely as a backend API.

I am a freelance WooCommerce developer based in Lower Austria, so you talk to the person who writes the code, with no project manager in between. At launch you get the server, every credential and the full source code, so nothing ties you to me.

Typical Problems I Solve

Most WordPress projects come to me with similar problems:

• Slow shops: Load times of 3 seconds and more. After optimization, typically under 1 second
• Plugin conflicts: 30+ active plugins blocking each other. I clean up and consolidate
• Security vulnerabilities: Outdated plugins with known weaknesses. I update and harden the system
• Outdated themes: Themes that haven't been updated in years. I migrate or modernize

The result: a WordPress that's fast, secure, and maintainable again. On a server I have remote access to, so I can check in regularly without you having to schedule an appointment every time.