
I build websites, online shops, and digital tools for businesses and advise you on how AI can take your business further — from concept to launch. You focus on your business, I handle the tech.
Selected
Work
Projects developed and delivered by me — showing what's possible when technology, design and strategy come together.
Baseloq
Workforce management SaaS with WhatsApp as the central communication channel. Employees are managed directly via WhatsApp — time tracking, absences, team communication. Support for 25 languages, fully self-developed.
Next.js · TypeScript · FastAPI · PostgreSQL · WhatsApp Business API
baseloq.com ↗E-Commerce Platform
Headless e-commerce system with decoupled Next.js frontend and WooCommerce backend. AI product advisor, automated pricing, optimized for B2B.
Next.js · WooCommerce REST API · AI Chatbot · Redis
alleswurst.at ↗VOLTAH²
Premium concept website for a fictional hydrogen-electric startup. Immersive dark design with GSAP animations, AI-generated images and videos.
Next.js · GSAP ScrollTrigger · Veo 2 Video · Imagen AI · TypeScript
voltah2.markusstoeger.com ↗Gastro Demo
Demo website for the hospitality industry with AI-powered menu updates. The weekly menu can be changed with a single WhatsApp message — even a photo of a handwritten note is enough. The AI reads the content and updates the website automatically.
Next.js · WhatsApp Business API · AI Vision · TypeScript
gastro-demo.markusstoeger.com ↗OpenClaw DACH
German-language guide and hosting platform for OpenClaw — the AI agent that works around the clock. From setup to managed hosting, designed for users without programming skills.
Next.js · OpenClaw · AI Agents · TypeScript
openclaw.markusstoeger.com ↗Hank
Open-source voice interface for OpenClaw — talk naturally to your AI instead of typing. Push-to-talk in the browser, KITT-style scanner visuals, audio-reactive animations, and a futuristic dark HUD. No app install needed, runs directly in iPhone Safari and Android Chrome.
Next.js · OpenClaw · Web Speech API · ElevenLabs · AES-256 · TypeScript
hank.markusstoeger.com ↗One person. Full responsibility. From the first pixel to the running server.
Services
End-to-end development — from infrastructure to interface. I build what your business actually needs.
SaaS Development
Custom SaaS platforms built with Next.js, TypeScript, and PostgreSQL — from MVP to production.
Managed Infrastructure & DevOps
Server infrastructure, DevOps, CI/CD pipelines, monitoring — your tech stack managed and optimized.
AI Integration
Chatbots, AI assistants, automated workflows — AI where it creates real business value.
AI Consulting
Want to know if and how AI can help your business? I advise you honestly: which processes can be automated, which AI tools are worth it, and where AI doesn't make sense yet. No buzzword bingo, just concrete recommendations with an implementation plan.
Want to not just understand AI, but apply it yourself? → See my AI Training
AI for WordPress & WooCommerce
Your WordPress needs an adjustment? You install a small connector plugin, and I can remotely analyze your entire website — plugins, performance, security, WooCommerce configuration. Then I develop custom plugins, fix problems, and optimize your shop. No server access needed.
Headless WooCommerce
Decoupled e-commerce with WordPress backend and blazing-fast Next.js frontend.
Content Updates via WhatsApp
Send a photo or text via WhatsApp and your website updates automatically. No CMS login needed — perfect for restaurants, shops, and service providers.
WhatsApp Business Automation
Automated messaging flows, booking systems, and customer support bots.
Website for Your Business
No website yet or your old one is outdated? I create professional, fast websites — ready to go, mobile-friendly and SEO-optimized. Ideal for tradespeople, restaurants, local businesses and service providers.
Online Shop & E-Commerce
Your own online shop with product management, payment, and shipping — or make an existing WooCommerce system faster and more modern.
Process
Initial Call
We discuss your goals, requirements, and timeline — free of charge and with no strings attached.
Proposal
You receive a clear proposal with scope, price, and delivery date — no hidden costs.
Development
I build your project and keep you updated at every step. You give feedback, I adjust.
Launch
Your project goes live. I handle deployment, DNS, and make sure everything runs smoothly.
No template. No page builder. Every line written for you.
Investment
Every project is different. This gives you a sense of what to expect.
Your business has no website or an outdated one — customers can't find you, you don't look professional.
Website, restaurant site, or landing page — mobile-friendly, fast, SEO-optimized. Domain, hosting, everything included.
You're online, look professional, and get found.
Your products or services should be bookable or purchasable online — but your shop is slow, confusing, or doesn't exist yet.
Online shop or booking system — WooCommerce, headless, or custom. With payment integration, SEO, and mobile design.
Customers buy around the clock, you sleep.
Repetitive tasks eat your time — answering customer inquiries, managing orders, coordinating staff. This can be automated.
AI chatbot, WhatsApp automation, or custom software that takes work off your plate. AI consulting included.
You focus on what matters, the rest runs automatically.
Standard solutions don't fit — you need a web app, customer portal, booking system, or industry-specific solution built to your requirements.
Custom software from A to Z — concept, design, development, launch. With modern technologies and a focus on maintainability.
A solution that fits your business exactly.
Own
Products
Software I built and brought to market myself — not just for clients, but as products.
Baseloq
Live · Paying customersWorkforce Management SaaS
Time tracking, leave management, and team communication — all via WhatsApp. Built for SMEs who want simple, not complex software.
Next.js · PostgreSQL · WhatsApp API · Stripe · 25 Sprachen
baseloq.com ↗HeadlessWoo
Live · from €29Headless WooCommerce Starter Kit
Ready-made Next.js + WooCommerce setup for developers and agencies. Saves weeks of setup time — production-ready from day one.
Next.js · WooCommerce REST API · Stripe · TypeScript
headlesswoo.markusstoeger.com ↗Hank
Live · Open SourceOpen-Source Voice Interface for OpenClaw
Talk naturally to your AI instead of typing — push-to-talk in the browser, KITT-style scanner visuals, and a futuristic dark HUD. No app needed, runs on iPhone and Android. Self-hosted, private, no subscription.
Next.js · OpenClaw · Web Speech API · ElevenLabs · AES-256
hank.markusstoeger.com ↗AI
Training
I offer hands-on AI training for companies and teams — no prior knowledge required. From introductory talks to multi-day workshops, I show you how to use AI tools effectively in your daily work. Always with live demos from real projects instead of PowerPoint slides.
Topics: Claude AI, Claude Code, OpenClaw, ChatGPT, Gemini, Grok, DeepSeek, image & video AI (Nano Banana, Sora, Veo) and more.
Formats: Introductory talks (1–2 hrs), day workshops, multi-day training programs. On-site or remote.
About

FAQ
A simple business website takes 3–7 business days. More complex projects like online shops or custom software take 2–8 weeks depending on scope.
Websites start at €800, online shops from €3,000. You always get a fixed price upfront — no hourly billing, no surprises.
Ideally yes, but I can help with text and also create AI-generated images for you — professional and tailored to your business. For restaurant projects, I'm also happy to work with your existing photos.
Small changes like text, images, or opening hours — I handle them for you. Just send me a WhatsApp message or a quick email. That's included in the support plan from €50/month. You don't have to worry about anything technical, and your website stays up to date.
Yes, I set up hosting, domain, SSL certificate, and email — everything is included and runs on secure infrastructure.
I offer ongoing support from €50/month — updates, security, backups, and small adjustments. Or I hand everything over to you.
Not at all. I explain everything in plain language and guide you through the process. Most of my clients are business owners, not developers.
Yes! You install a small diagnostic plugin in your WordPress — it takes 30 seconds. This lets me remotely analyze your website: plugins, performance, security, WooCommerce configuration. Then you get concrete improvements: custom plugins, theme adjustments, speed optimization. You can simply delete the plugin after the analysis.
I look at how your business works and find out where AI saves you time or money — for example, automated customer communication, intelligent data analysis, or creating text and images with AI. You get no empty promises, just a clear plan of what's possible and what it costs.
Blog
OpenClaw: The AI Agent That Works For You — And How to Set It Up
OpenClaw is an AI agent platform that works for you 24/7 — emails, scheduling, tasks. The problem: setup is complex. The solution: openclaw.markusstoeger.com.
Headless WooCommerce: Performance boost for e-commerce
Standard WooCommerce is measurably slow. Headless architecture with Next.js as frontend delivers sub-400ms load times — but it's not worth it for every store.
AI integration for SMEs — what actually pays off
AI is no silver bullet. Here are the specific use cases that deliver ROI — with real numbers from AllesWurst and Baseloq.
Why I run SaaS on my own server instead of the cloud
Hetzner CPX22 at €6/mo vs. AWS t3.medium at ~€80/mo — the 12x factor is just one of the reasons for running your own servers.





