I build websites, online shops, and digital tools for businesses and advise you on how AI can take your business further — from concept to launch. You focus on your business, I handle the tech.
Selected
Work
Projects developed and delivered by me — showing what's possible when technology, design and strategy come together.
Baseloq
Workforce management SaaS with WhatsApp as the central communication channel. Employees are managed directly via WhatsApp — time tracking, absences, team communication. Support for 25 languages, fully self-developed.
Next.js · TypeScript · FastAPI · PostgreSQL · WhatsApp Business API
E-Commerce Platform
Headless e-commerce system with decoupled Next.js frontend and WooCommerce backend. AI product advisor, automated pricing, optimized for B2B.
Next.js · WooCommerce REST API · AI Chatbot · Redis
VOLTAH²
Premium concept website for a fictional hydrogen-electric startup. Immersive dark design with GSAP animations, AI-generated images and videos.
Next.js · GSAP ScrollTrigger · Veo 2 Video · Imagen AI · TypeScript
Gastro Demo
Demo website for the hospitality industry with AI-powered menu updates. The weekly menu can be changed with a single WhatsApp message — even a photo of a handwritten note is enough. The AI reads the content and updates the website automatically.
Next.js · WhatsApp Business API · AI Vision · TypeScript
OpenClaw DACH
German-language guide and hosting platform for OpenClaw — the AI agent that works around the clock. From setup to managed hosting, designed for users without programming skills.
Next.js · OpenClaw · AI Agents · TypeScript
HeyHank
Not a chatbot — a full AI coworker. Hank manages your emails, calendar, phone calls, social media, writes code, creates presentations, and generates images and videos. When the workload grows, he hires his own employees — specialized AI agents that work like a team. You're the CEO, Hank runs the department.
Bun · TypeScript · 40+ AI Providers · IMAP/SMTP · SIP · Gemini Live
One person. Full responsibility. From the first pixel to the running server.
Services
End-to-end development — from infrastructure to interface. I build what your business actually needs.
SaaS Development
Custom SaaS platforms built with Next.js, TypeScript, and PostgreSQL — from MVP to production.
Managed Infrastructure & DevOps
Server infrastructure, DevOps, CI/CD pipelines, monitoring — your tech stack managed and optimized.
AI Integration
Chatbots, AI assistants, automated workflows — AI where it creates real business value.
AI Consulting
Want to know how AI can help your business most? I give you concrete advice: which processes are most worth automating and which AI tools pay off. No buzzword bingo, just concrete recommendations with an implementation plan.
Want to not just understand AI, but apply it yourself? → See my AI Training
WordPress & WooCommerce
Your WordPress or WooCommerce site runs on old or insecure hosting? I set up your site fresh on a Hetzner server in Europe and import your existing database — products, orders, and customers stay identical, only the foundation gets clean. Then I develop custom plugins, fix problems, and optimize your shop.
Headless WooCommerce
Decoupled e-commerce with WordPress backend and blazing-fast Next.js frontend.
Content Updates via WhatsApp
Send a photo or text via WhatsApp and your website updates automatically. No CMS login needed — perfect for restaurants, shops, and service providers.
WhatsApp Business Automation
Automated messaging flows, booking systems, and customer support bots.
Website for Your Business
No website yet or your old one is outdated? I create professional, fast websites — ready to go, mobile-friendly and SEO-optimized. Ideal for tradespeople, restaurants, local businesses and service providers.
Online Shop & E-Commerce
Your own online shop with product management, payment, and shipping — or make an existing WooCommerce system faster and more modern.
Process
Initial Call
We discuss your goals, requirements, and timeline — free of charge and with no strings attached.
Proposal
You receive a clear proposal with scope, price, and delivery date — no hidden costs.
Development
I build your project and keep you updated at every step. You give feedback, I adjust.
Launch
Your project goes live. I handle deployment, DNS, and make sure everything runs smoothly.
No template. No page builder. Every line written for you.
Investment
Every project is different. This gives you a sense of what to expect.
Your business has no website or an outdated one — customers can't find you, you don't look professional.
Website, restaurant site, or landing page — mobile-friendly, fast, SEO-optimized. Domain, hosting, everything included.
You're online, look professional, and get found.
Your products or services should be bookable or purchasable online — but your shop is slow, confusing, or doesn't exist yet.
Online shop or booking system — WooCommerce, headless, or custom. With payment integration, SEO, and mobile design.
Customers buy around the clock, you sleep.
Repetitive tasks eat your time — answering customer inquiries, managing orders, coordinating staff. This can be automated.
AI chatbot, WhatsApp automation, or custom software that takes work off your plate. AI consulting included.
You focus on what matters, the rest runs automatically.
Standard solutions don't fit — you need a web app, customer portal, booking system, or industry-specific solution built to your requirements.
Custom software from A to Z — concept, design, development, launch. With modern technologies and a focus on maintainability.
A solution that fits your business exactly.
Own
Products
Software I built and brought to market myself — not just for clients, but as products.
Baseloq
Live · Paying customersWorkforce Management SaaS
Time tracking, leave management, and team communication — all via WhatsApp. Built for SMEs who want simple, not complex software.
Next.js · PostgreSQL · WhatsApp API · Stripe · 25 Sprachen
baseloq.com ↗HeadlessWoo
Live · from €29Headless WooCommerce Starter Kit
Ready-made Next.js + WooCommerce setup for developers and agencies. Saves weeks of setup time — production-ready from day one.
Next.js · WooCommerce REST API · Stripe · TypeScript
headlesswoo.markusstoeger.com ↗HeyHank
Live · Open SourceYour AI coworker who hires his own team
Not a chatbot — a colleague. Emails, calendar, phone calls, social media, code, presentations, images, videos. When the workload grows, Hank hires his own AI agents. You're the CEO, Hank runs the team. Local or VPS, 40+ AI providers, MIT license.
Bun · TypeScript · 40+ AI Providers · IMAP/SMTP · SIP · Gemini Live
heyhank.app ↗AI
Training
I offer hands-on AI training for companies and teams — no prior knowledge required. From introductory talks to multi-day workshops, I show you how to use AI tools effectively in your daily work. Always with live demos from real projects instead of PowerPoint slides.
Topics: Claude AI, Claude Code, OpenClaw, ChatGPT, Gemini, Grok, DeepSeek, image & video AI (Nano Banana, Sora, Veo) and more.
Formats: Introductory talks (1–2 hrs), day workshops, multi-day training programs. On-site or remote.
Master
AI
New tutorials on AI tools, prompting and automation — practical, no hype, continuously updated.
About
FAQ
It depends heavily on scope and complexity — blanket time estimates aren't serious. After a brief conversation you get a realistic estimate for your specific project.
It depends heavily on scope and requirements — every project is individual. After a brief conversation you get a clear fixed price upfront, no hourly billing and no surprises.
Ideally yes, but I can help with text and also create AI-generated images for you — professional and tailored to your business. For restaurant projects, I'm also happy to work with your existing photos.
Small changes like text, images, or opening hours — I handle them for you. Just send me a WhatsApp message or a quick email. That's included in the support plan from €50/month. You don't have to worry about anything technical, and your website stays up to date.
Yes, I set up hosting, domain, SSL certificate, and email — everything is included and runs on secure infrastructure.
I offer ongoing support from €50/month — updates, security, backups, and small adjustments. Or I hand everything over to you.
Not at all. I explain everything in plain language and guide you through the process. Most of my clients are business owners, not developers.
Yes! You install a small diagnostic plugin in your WordPress — it takes 30 seconds. This lets me remotely analyze your website: plugins, performance, security, WooCommerce configuration. Then you get concrete improvements: custom plugins, theme adjustments, speed optimization. You can simply delete the plugin after the analysis.
I look at how your business works and find out where AI saves you time or money — for example, automated customer communication, intelligent data analysis, or creating text and images with AI. You get no empty promises, just a clear plan of what's possible and what it costs.
Blog
Hetzner vs AWS vs Netcup: Hosting Comparison for Austrian SMEs
Three hosts, three philosophies, three price levels. Current prices, verified specs, GDPR assessment — no affiliate hype.
GDPR Checklist for Business Websites in Austria 2026
An honest checklist: cookie banners, data processing records, server location, analytics, forms. What you must implement — and what is myth.
WordPress or Custom Development — Which Is Right for My Project?
WordPress covers 80% of use cases, but not all. When a custom solution with Next.js makes sense and when WordPress is the better choice.
How Do I Integrate AI Into My Small Business?
A practical step-by-step guide for SMEs: Which AI tools are worth it, what they cost, and where to start — no hype, with real-world examples.