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THOUGHTS & INSIGHTS

From the field — about web development, AI, and infrastructure.

21 March 2026·4 min read

OpenClaw: The AI Agent That Works For You — And How to Set It Up

OpenClaw is an AI agent platform that works for you 24/7 — emails, scheduling, tasks. The problem: setup is complex. The solution: openclaw.markusstoeger.com.

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5 March 2026·6 min read

Headless WooCommerce: Performance boost for e-commerce

Standard WooCommerce is measurably slow. Headless architecture with Next.js as frontend delivers sub-400ms load times — but it's not worth it for every store.

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24 February 2026·7 min read

AI integration for SMEs — what actually pays off

AI is no silver bullet. Here are the specific use cases that deliver ROI — with real numbers from AllesWurst and Baseloq.

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10 February 2026·6 min read

Why I run SaaS on my own server instead of the cloud

Hetzner CPX22 at €6/mo vs. AWS t3.medium at ~€80/mo — the 12x factor is just one of the reasons for running your own servers.

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